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Why UX managers fail at leading their teams?
Being a UX manager isn't just about making cool design decisions or delivering polished products. It’s about leading with integrity, guiding your team, and making sure that everyone around you is set up to succeed.
They get caught up in politics, ego, and their own insecurities, which ultimately destroys their credibility.
The reality is, managing people isn’t easy.
There are a lot of UX managers who aren’t transparent, who hoard information because they feel threatened by their own team, or who secretly root for you to fail because they're afraid you might outshine them.
Let’s talk about managers who can’t handle having a talented team around them.
They get intimidated by anyone who dares to have a fresh perspective or outdoes them in creativity. Instead of fostering talent, they quietly sabotage it, throwing up roadblocks or taking credit for others' work.
Then there’s the issue of trust—another area where a lot of managers fall flat. Being evasive or withholding important information from your team is a surefire way to lose credibility.
Your designers need to know what’s going on in the broader picture—whether it’s project timelines, client feedback, or changes in direction. The second your team feels like you’re keeping them in the dark or feeding them half-truths, they’ll stop trusting you. And without trust, leadership is impossible.
And we can’t forget about managers who play favorites.
It’s one thing to recognise great work, but if you’re constantly shining a spotlight on the same person or clique while ignoring the contributions of others, you’re fostering resentment. A good UX manager builds up the whole team, not just the chosen few who make them look good.
This article isn’t here to coddle you or serve up feel-good advice. We’re laying out the hard truths.
Managing a UX team means more than managing work. It means managing relationships, and the way you handle these relationships will either make or break you as a leader.
If you’re guilty of any of these 10 credibility-killers, it’s time to stop making excuses and start fixing your behavior. Because the only thing worse than a manager who’s out of touch is one who’s too stubborn to change.
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10 common credibility killers UX leaders must avoid
1. Micromanaging every design decision
You’ve hired talented designers for a reason. If you’re constantly second-guessing or revising every single design decision they make, you’re telling them you don’t trust their skills. Nothing kills morale faster. Being a UX manager doesn’t mean dictating every pixel; it’s about empowering your team to make smart, autonomous decisions.
💥 Impact:
Micromanagement suffocates creativity and crushes the trust your team should have in you as a leader.
2. Being vague with feedback
Vague feedback is a waste of time and energy. If your designers don’t know exactly what needs to be improved and why, they’ll keep missing the mark. Giving feedback like “It just doesn’t feel right” isn’t helpful. Be specific.
💥 Impact:
A team that’s constantly confused will lose confidence in you, question your direction, and feel stuck in endless revisions.
3. Prioritising stakeholder opinions over your team's expertise
We’ve all been there. A stakeholder swoops in with “suggestions” that conflict with your team's hard work. It’s your job to stand up for your team. If you regularly cave to external pressures, you send a message that their expertise is second to someone with zero UX understanding.
💥 Impact:
Your team will start to see you as spineless, and that’s when they’ll disengage.
4. Not giving credit where it’s due
If you’re taking the spotlight for every project success while ignoring the efforts of your designers, your credibility is on thin ice. UX managers don’t get bonus points for hogging the glory. Acknowledge the hard work of your team, every time.
💥 Impact:
Designers who feel undervalued are the first to check out mentally or leave entirely.
5. Being slow to make decisions
UX design often requires fast iterations. If you’re indecisive or slow to give feedback, you’re going to kill momentum and frustrate your team. No one likes waiting around for a decision that could have been made two days ago.
💥 Impact:
Decision fatigue kicks in, deadlines slip, and your team will start to see you as a bottleneck rather than a leader.
6. Ignoring user research
Skipping or half-assing user research to meet deadlines isn’t going to fly long-term. Every decision you make without solid data erodes trust. Your team and stakeholders expect you to champion research, not cut corners.
💥 Impact:
When the product fails to meet user needs, the blame will fall squarely on your shoulders for not leading with user data.
7. Shifting priorities constantly
Nothing is more frustrating for a design team than chasing after a moving target. If you keep changing the project scope, pivoting priorities, or constantly responding to the loudest voice in the room, you’ll wear your team out.
💥 Impact:
Burnout and frustration. When everything is urgent, nothing feels important, and your team won’t take you seriously.
8. Failing to communicate clearly with stakeholders
UX managers need to be translators, not just for user needs but for the team’s work. If you can’t clearly communicate design rationale to non-designers, stakeholders will question the value of your team's work. And if they don’t understand the ‘why’, they’ll start throwing around their own ideas, which almost always derail things.
💥 Impact:
Without clarity, stakeholders lose faith, and your team gets caught in a never-ending loop of revisions and second guesses.
9. Being out of touch with new trends and tools
The design world moves fast. If you’re not staying updated on UX trends, tools, and methodologies, you’re going to fall behind. And when your team starts bringing up new tools or techniques that you’ve never heard of, they’ll lose respect for you as a thought leader.
💥 Impact:
Your lack of growth signals to your team that you're not serious about innovation, and soon they'll look elsewhere for mentorship.
10. Not backing your team during tough times
When things get tough; like when a project blows up or when the team makes a mistake—it’s your job to stand by them. If you start pointing fingers or throwing individuals under the bus to protect yourself, you’ll lose their respect faster than anything else.
💥 Impact:
If your team feels you won’t have their back in difficult situations, they’ll stop trusting you and may even stop caring about the work.
Final thoughts
Being a bad UX manager isn’t just about your reputation. It’s about the very real damage you inflict on others.
When your team feels undermined, disrespected, or stifled by your poor leadership, they lose motivation. They disengage, stop offering ideas, and start doing the bare minimum just to survive.
And this isn't just about your team suffering in silence; it has a ripple effect. Poor leadership means higher turnover, less collaboration, and a toxic culture where good ideas go to die.
As a UX manager, your job is to create an environment where your team can thrive, not just where you can stay in control. If you’re guilty of these mistakes, you’re not just damaging your own credibility—you’re actively harming your team’s ability to succeed.
The question is, are you going to fix it, or are you content to watch things slowly fall apart?
So, what do you think?
I'll keep writing if you keep reading. I read every reply if you care to reply :).
You might get an answer back.
That's it for today. Speak soon 💛.
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